ClipMetrics Media Tracking, Evaluation and Analysis Service for public relations measurement provides all the online tools you need to track, measure and evaluate the success of your media relations and publicity programs -- at a very affordable cost.

Track Media

Designed especially for mid-size and smaller organizations, ClipMetrics is today's most affordable media tracking, evaluation, and analysis service - the most effective and time-efficient way to measure your local, national and global press coverage.

ClipMetrics' new media tracking service for PR measurement automatically aggregates and analyzes viewership/readership data for all your news clips - and then instantly displays media analysis reports and evaluations in dozens of precise, colorful, and easy-to-understand charts and graphs for whatever time period you select.

Media Tracking and Evaluation Data

To determine "reach", ClipMetrics provides detailed media tracking and evaluation data on "opportunities to see" or "impressions" over time for both online and print media. ClipMetrics media tracking and analysis tool also measures frequency of news sources, types of news sources, median size of article over time, top sources and many more quantitative parameters to measure the impact of your media relations and publicity efforts. Qualitative measures include tone, prominence, dominance, messages and spokespersons.

All the charts & graphs can be easily incorporated into Word documents or PowerPoint presentations for executive reports on your media relations success.

With ClipMetrics media tracking service, most all organizations can now afford in-depth, accurate media measurement, evaluation and analysis.